Digital Marketing Design & Operations

BFSI. Healthcare. Legal services. Information technology and software development. Pharmaceuticals.

Whatever your business, the design and production of corporate identity materials, advertising, marketing brochures, sales literature, and product guides is not your core competency.

But it is one of Aptara’s.

Ad creation

Aptara creates all types of print and digital ads, including banner and display ads, promotions, page design, content updates, and animations and transitions.

Our designers work with all best-of-breed software packages on all editorial platforms, including K4, WoodWing, the Quark Publishing System (QPS), and censhare. We can even integrate PXE4—our own publishing system—with your content management systems (CMS).

Design integrity

We also create, maintain, and update corporate branded templates for PowerPoint presentations, data sheets, case studies, print ads, and the like, as well as for all electronic design.

Planning

Aptara’s ad teams ensure that all ads are sold, no space is double-sold, and that all advertising and editorial components are received on time and positioned correctly. Our planners coordinate with the appropriate stakeholders to resolve problems and prepare any necessary reports.

Copy chasing

With Aptara, the right copy is available on schedule and in the right format. Our copy chasers work closely with your sales team to make certain that the copy corresponds with the order, any copy without an order is identified, and any missing copy is tracked back to its intended source.

Lights-out publishing

Our digital marketing and design services feed directly into a lights-out publishing system that automates the review, approval, and green-lighting of production and publishing for advertising and marketing materials, as well as other types of multi-component publishing.

More for less

Aptara’s clients get to focus on their core business. We get their marketing products and materials published faster—while improving production values and lowering production costs, error rates, and make-good losses.