Information Technology

Mobile users embracing new device shapes

Aptara Editorial | Posted on 11th Mar 2015

The rise of in-between mobile devices, neither pure phone nor total tablet, could dictate the next wave of content production.

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New buying trends change smartphone ownership stats

Aptara Editorial | Posted on 24th Feb 2015

When deciding what types of smartphones are likely to receive their content, companies need to consider the growing market for used devices that are still relatively new.

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Mobile-first content landscape poised to persist

Aptara Editorial | Posted on 23rd Feb 2015

The argument for mobile content optimization is straightforward: The use of these devices is accelerating at such a rate that they will soon be primary, not secondary, portals.

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